Tag: atosa store launch

In Threes


We love Ms. Reddy but this beautiful socialite doesn’t always have a sartorial hit on her hands. Case in point… That printed sari. So overwhelming. And the bag only adds to the mêlée. Sigh. In comparison, love the appearance in purple from the store launch.

Pinky Reddy
Left: At An Art Exhibition
Centre: At Atosa Store Launch
Right: At Arraish 2011

Photo Credit: Viral Bhayani

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Face Off!


Of the two ladies to wear abstract Ikat print dresses, Shaheen had our vote. We much preferred her dress (love the colors) and the way she accessorized it. Vidya’s choice of footwear absolutely killed the look.

Who’d be your pick?

Left: Shaheen Abbas At Atosa Store Launch
Right: Vidya Malwade At Kalingastone Rollerskate Event

Photo Credit: Viral Bhayani

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In James Ferreira


At the launch of Mumbai’s newest multi-designer store Atosa, the ladies behind the name were spotted in James Ferreira dresses.

As much as I love the burnt-orange, not quite feeling the halter-neck, open-back dress on Aparna. Azmina had on a lovely color too, but the dress itself was rather meh! Both outfits needed strong accessories (the necklace that Azmina had on, did not work).

Twice the Not Quite here.

Aparna Badlani (Left) And Azmina Rahimtoola At Atosa Store Launch

Photo Credit: Viral Bhayani

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