You may have noticed that we haven’t done an (Un)Covered post in quite a while. There’s a reason for it. Between seeing covers with the same faces every few months and alternate issues about love your body as is vs here’s what you can do to get the best body of your life, we just lost all our enthusiasm.
But, this month, Deepika’s Femina cover caught my attention. And nope, it wasn’t because of Deepika who looks phenomenal but more so, everything else. Like the hashtag, the sponsor brand logo, the social media handles.
I also did wonder what the purpose of that jacket was. Oh yes, to match the color scheme. (It also reminds me of Lucinda Chamber’s interview here).
We are in a digital era and competition is high. Magazines are not only competing with other magazines but also with websites like us. As owners of digital entertainment publication ourselves, we understand how hard it is to survive in this day and age. But I cannot help but admit that when a magazine cover looks like the homepage of a digital site, I do feel a bit sad.
Should magazines allow banner/advertising spots on their covers like a website’s homepage? Tell us!
Deepika Padukone on Femina Aug 2017